-- A unique music platform for emerging artists

An empty monochromatic room, a suspended microphone, an artist, a sound, a vocal performance: this is the genius concept of the COLORS STUDIO and its COLORS SHOW available on YouTube. 

 

The studio made in Berlin introduces itself as « a unique aesthetic music platform showcasing exceptional talent from all around the globe, focused on promoting the most distinctive new artists and original sounds”. 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Formerly a two-person start-up created by Philipp Starcke and Felix Glasmeyer in 2016, COLORS has invented a new way of consuming music "visually" via YouTube.  

It reaches a digital audience, subscribing to social networks and cable TV alternatives. 

 

Indeed, their YouTube channel has more than 4 million subscribers, and every week, their video where an artist performs live a song at the COLORS studios, reach millions of views.

No wonder why!

Listening and watching a video of the COLORS STUDIO is a magic moment, during which you feel a connection with the artist. Immersed in a colorful yet soft atmosphere, there are no extravagance or special effects – just the artist and his voice, in a setting that always perfectly suits to the artists’ universe, in beautiful simplicity.

 

And anybody who likes music, quickly gets hooked on it.

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COLORS studios have created a real visual identity. Even outside of their primary source YouTube, there is an overall uniformity of the COLORS brand. 

Whether you look on their website, Instagram page, Twitter, or Facebook, the graphic charter of COLORS is engraved. 

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In a digital era in which artists use all sorts of techniques to stand out—memes, vlogs, dance crazes, music videos—COLORS Studios can also be considered as an “essential” for any touring artist who would like to gain visibility and notoriety. But the platform also counts among its participants worldwide known singers such as Billie Eilish, Jorja Smith or Doja Cat, famous rappers like Gunna, 6LACK, or Skepta and successful French rappers such as Hamza, Dinos, or Josman.

 

The COLOR SHOWS has become a vital part of the music ecosystem dominated by major labels and streaming platforms. For artists, promotion is immediate and entire musical careers are launched, spotlighting diverse and exceptional talents from around the world.

 

Their credo:                             "All COLORS, no genres"

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Because of course, music has no color.  Artists come from everywhere, offering us the finest and the most surprising musical discoveries : Pop, soul, rap, hip-hop or rock, all artists are on an equal footing.

 

So fans of music hunting for new discoveries can start browsing COLORS Studios on YouTube right now!

 

           

PS : They even have public Spotify playlists for you to choose, according to your musical mood…

       Could we possibly ask for more?

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Célia LG